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MASSEY is published by Massey University, Private Bag 11-222, Palmerston North, New Zealand

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Tourism for development: empowering communities

Dr Regina Scheyvens

“Often we hear about wealthy foreign companies going into Third World countries, developing a lucrative tourist venture and then taking all the money offshore. It doesn’t have to be like that,” says Dr Regina Scheyvens from Massey University’s School of People, Environment and Planning.

In Tourism for development: Empowering Com-munities, Dr Scheyvens suggests tourism in Third World countries can be both good for local communities and environmentally friendly. Travellers are becoming increasingly aware of the impacts – environmental, social and economic – they can have. “A growing number of travellers, especially from Europe, are demanding tourist operators adhere to strict ethical guidelines. This is now becoming an effective marketing tool,” says Dr Scheyvens. Companies can do well by doing good.

Dr Scheyvens has spent time in Southern Africa, Asia and the South Pacific. In the book she outlines a number of travel styles she found of benefit to local communities. Budget tourism, where backpackers stay in locally owned accommodation, buy food from local stores and use local transport, makes for a cheap holiday and supports tourism at a local level, Dr Scheyvens says. Eco-tourism attracts travellers who want to experience – and protect – the natural environment. For those with yet more altruistic impulses there are vacations that embrace voluntary work on conservation or development projects.

Dr Scheyvens’ book looks at the role local governments and non-government organisations (NGOs) play in protecting the interests of local communities. “Some governments are providing small-scale credit schemes and training programmes to get more people from poorer communities involved in tourism and many NGOs act as watchdog organisations and promoters of ethical tourism in Western countries.”

The book, published in England, is being used in geography and development studies papers and can be ordered through New Zealand bookstores. Dr Scheyvens says the book will be of interest to those travelling to Third World countries and also has implications for the development of Mäori tourism.

Dr Scheyvens is co-authoring a text on practical and ethical guidelines for fieldwork in developing countries, which will come out next year.

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